Blog

Best practices for SMB Facebook pages

Considering the most recent stats of Facebook’s daily usage -- an astounding 1 billion daily mobile users, to be exact -- it’s time to take another look at your company’s page. Even if you’re actively managing your page, changes and updates are so frequent at the social media colossus that there’s likely a feature or opportunity you’ve missed.

Two new tools for defeating ransomware

A simple Google search of “ransomware” returns just over 9 million results. So, too, does a search for “Three Mile Island,” the location of the late-70’s Pennsylvania nuclear meltdown. And while we don’t mean to equate the near catastrophe of the latter to having your company’s data hijacked by computer hackers, ransomware can in many cases end in disaster for your business.

What’s all the buzz about data?

If an IT consultant told you that backing up data is one of the most important things for your technical team to do well, you’d probably nod in agreement. But what if they suggested that your dirty data requires cleaning prior to utilization? One simple adjective like “dirty” may give you pause, and there’s a handful of other terms about “data” that you may not recognize either.

5 new search and social media trends

In a day and age of constantly evolving internet technology, it’s our job to keep an ear to the ground at all times, because you just never know when something new might be making noise on the web. One area in particular where you hear constant clamoring is with SEO and Social Media methods, and today we’re looking at 5 of the most important trends impacting businesses.

The latest WordPress release fixes major issues

Although WordPress is more secure than it used to be, outdated installations can be a potential threat to your website and the data that is hosted on the servers. In an attempt to shut down hackers before they can exploit vulnerabilities, the WordPress security team recently rolled out a new version that patches security loopholes and fixes several known bugs.

Instagram and its corporate benefits

“Double-tapping” is a phrase used to describe the liking of photos on Instagram, as a business you’d want to get as many double-taps as you can, but how? Should you invest in buying followers or start an excavation project in search of the genie lamp your parents buried in the backyard? Before breaking out the shovels, try these recently-announced tools to help make your company’s presence on Instagram a valuable one:
Business profile pages
Previously, it was hard for Instagram users to distinguish an account belonging to a business from one that is dedicated to cats, but with the Business Profile feature, that’s a problem of the past.

Effective online reputation marketing tools

You can easily measure any celebrity’s success by one thing: their reputation. Celebs with questionable track records tend to star in less movies and make less money. This same notion can be applied to your company. By investing in the creation of a well-liked and interactive online reputation, the chances of skyrocketing towards success is a mere hop, skip and a jump away.